1) Weather control is the future of urban design.

2) If a city wants to attract new residents it should try scenting the snow.
Disused anti-aircraft guns have been shooting flavor crystals into the air, perfectly timed with the crystallization of snowflakes. It’s the benign militarization of the climate.
Outside Cleveland it smells like beer. It’s been snowing beer. Grown men wearing NFL hats rush out of the house, giggling nervously. Is this beer? they shout, catching each other’s snowballs, blushing.
You go skiiing in Mont Tremblant – and what do you know? The snow smells like vanilla, chocolate, almond croissants. Pecan-banana pancakes. Earl Grey.
Every year your dad drives you and your family out to that one town in Minnesota where the snow always smells like cinnamon buns and the hotel rooms are so warm.
You stick your head out the window once he’s turned the lights out and you just breathe.